Objective

To raise the profile of Leyland Trade with professional decorators and builders, whilst differentiating it from its sister brand Johnstone’s. The creative PR campaign includes a combination of trade press activity and the support of various promotional campaigns that have helped to take the Leyland brand to a wider audience.

British Touring Car Sponsorship

In addition we help our client make the most of their marketing activities including the British Touring Car Sponsorship where the Leyland Lovelies help lighten our day!

Read our blog post 'Life in the fast lane'.