Novus Property Solutions
Our client Novus Property Solutions wanted to ensure its senior management were confident and competent if required to face the media in the event of a crisis so we devised and hosted a series of informative and hands-on media training sessions for them.
Our Head of PR, Guy, joined forces with seasoned broadcast journalist John Shires and headed to the property maintenance firm’s HQ in Stoke-on-Trent, where they recorded and critiqued mock radio and television interviews with staff to prepare them for any contact with the media.
There was some scepticism towards the media at the outset, but this was quickly dispersed and the team at Novus now have a newfound respect for people in the news industry!
Mark Noad, strategic operations manager at Novus, said: “This was an excellent course giving the required skill set for future media based interviews. It also gives the senior managers the ability to present themselves in a more professional manner in relation to our internal corporate social responsibility videos.”